The owners of The Beach Cafe came to me with a colour and an idea in mind - blue & the beach!

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With my two must haves in hand I took to looking at the area that the cafe would be located. I wanted to connect the branding to the local environment, which was surrounded in palm trees.

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While a few different concepts were considered for the final look, the hand drawn palm tree was chosen. This illustration was versatile to be used on its own and has featured on the custom wallpaper at the cafe and on many other items.